Results
Real work.Real numbers.
Every number below came from actual operating work — not projections, not estimates, not someone else's case study. These are outcomes from businesses Eric Marvin has led, built or worked alongside across retail, ecommerce, consumer brands and service businesses.
Results reflect outcomes from businesses Eric Marvin has directly led or advised. Individual results vary based on business stage, market conditions and execution.
$1.1M → $8M
Scaled a consumer brand from $1.1M to $8M through demand generation and ecommerce growth.
The Situation
A consumer brand with strong product-market fit but limited distribution and an underperforming ecommerce channel. Revenue had plateaued and the team lacked a structured demand generation system.
The Approach
Rebuilt the ecommerce growth engine from the ground up — new channel strategy, paid media framework, email retention program, and Amazon marketplace expansion. Demand generation was restructured around customer acquisition cost targets and lifetime value modeling rather than top-line spend.
The Outcome
Revenue scaled from $1.1M to $8M over the engagement period, driven by ecommerce channel growth, improved media efficiency, and expanded retail distribution. The business established a repeatable demand generation system that continued to compound after the engagement closed.
50% CAC Reduction
Cut customer acquisition cost by 50% in an early-stage growth environment.
The Situation
An early-stage consumer business scaling paid acquisition aggressively but burning cash faster than revenue could justify. CAC was climbing, payback periods were extending, and the unit economics were unsustainable at the growth rate the business needed.
The Approach
Conducted a full audit of acquisition channels, creative performance, and funnel conversion. Reallocated spend toward highest-performing channels, rebuilt the creative testing framework, and introduced LTV-to-CAC ratio as the primary growth guardrail. Organic and retention channels were built out to reduce dependence on paid.
The Outcome
Customer acquisition cost dropped 50% while maintaining growth trajectory. The business shifted from a paid-dependent model to a blended acquisition approach with significantly better unit economics and a sustainable path to profitability.
125% AOV Increase
Grew average order value by 125% through merchandising and conversion strategy.
The Situation
A retail brand with strong traffic and conversion but low average order values. Customers were buying single items at entry-level price points, leaving significant revenue on the table at every transaction.
The Approach
Redesigned the product merchandising strategy around bundling, cross-sell, and upsell architecture. Introduced tiered product offerings, rebuilt the PDP and cart experience around value-add recommendations, and restructured promotional mechanics to reward higher basket sizes rather than discounting entry-level SKUs.
The Outcome
Average order value increased 125%, meaningfully improving revenue per customer without increasing acquisition spend. The higher AOV also improved margin profile and reduced the effective CAC as a percentage of revenue.
50%+ YoY
Delivered 50%+ year-over-year ecommerce growth, scaling businesses past $1M in revenue.
The Situation
Multiple consumer and retail businesses with underdeveloped ecommerce channels — either launching from near zero or stuck below the $1M threshold despite having the product and brand to grow.
The Approach
Applied a consistent ecommerce growth framework: channel prioritization, conversion rate optimization, email and SMS retention infrastructure, marketplace expansion, and paid media scaled against proven unit economics. Each engagement was tailored to the business's stage and team capacity.
The Outcome
Delivered 50%+ year-over-year ecommerce growth across multiple engagements, with several businesses crossing the $1M ecommerce revenue threshold for the first time. Growth was built on repeatable systems, not one-time campaigns.
120%+ YoY
Grew email lists 120%+ year-over-year while building retention programs that compounded over time.
The Situation
Consumer brands relying almost entirely on paid acquisition with no owned audience infrastructure. Email lists were small, underutilized, and not contributing meaningfully to revenue — leaving the business exposed to rising ad costs with no retention buffer.
The Approach
Built owned audience programs from the ground up: list growth infrastructure, segmentation strategy, automated lifecycle flows, and a content and promotional calendar designed to drive repeat purchase. Email was repositioned from a broadcast channel to a retention and revenue engine.
The Outcome
Email lists grew 120%+ year-over-year. More importantly, email became a meaningful revenue channel — reducing dependence on paid acquisition and improving overall customer LTV. The owned audience created a compounding asset that continued to grow and generate revenue beyond the engagement.
60%+ MoM
Drove 60%+ month-over-month organic traffic growth through content and SEO strategy.
The Situation
A brand with strong paid performance but near-zero organic presence. All traffic was paid, making the business entirely dependent on ad spend to maintain visibility. Organic search was an untapped channel with significant upside.
The Approach
Developed and executed a content and SEO strategy built around high-intent keyword clusters, editorial content that addressed real buyer questions, and technical SEO improvements that improved crawlability and page authority. Content was mapped to the full funnel — awareness through conversion.
The Outcome
Organic traffic grew 60%+ month-over-month in the early stages of the program, establishing a compounding traffic channel that reduced paid dependency and improved overall blended CAC. The content infrastructure continued to generate traffic and leads well after the initial build.
-$400K → $750K+
Turned a $400K annual loss into $750K+ in positive margin.
The Situation
A consumer business generating revenue but losing $400K annually. The P&L had structural problems — wrong channel mix, bloated cost structure, underperforming SKUs, and a pricing strategy that was eroding margin at scale.
The Approach
Conducted a full P&L audit and identified the primary margin drains: underperforming SKUs, inefficient channel mix, and a cost structure that hadn't been rationalized as the business scaled. Rebuilt the product portfolio strategy, restructured channel economics, renegotiated key cost inputs, and implemented margin-first pricing across the line.
The Outcome
The business moved from a $400K annual loss to $750K+ in positive margin — a $1.15M swing in profitability. The turnaround was achieved without sacrificing revenue growth, by fixing the underlying economics rather than simply cutting costs.
Brands & Channels in the Work
What clients are saying
Bryan Marks
October 9, 2026
I would highly recommend this company for anyone needing assistance with marketing and business development!
Cameron Durocher
October 8, 2026
Highly recommend Marvin Growth Partners. We were very impressed with Eric's professionalism, knowledge, and willingness to help our business improve and grow our online presence. Couldn't have done it without them!
Stephanie Schwab
August 12, 2026
I had a wonderful experience working with Eric at Marvin Growth Partners. He helped me fine-tune my messaging and create a more effective, cohesive website. Eric was thoughtful, insightful, and brought many great ideas that were specific to my business and market. I truly appreciated his perspective and expertise throughout the process.
Jessica Muraco
May 19, 2026
I can not say enough about Eric at Marvin Growth Partners. I had an incredible experience with my startup journey. They helped guide me through the process of bringing my patented product, Stethoscope Charms to market and provided amazing support every step of the way. Eric connected me with a manufacturer, helped me navigate the early stages of starting my business, and offered the expertise and resources I needed to move forward with confidence. Thanks to his guidance and support, my product is now being mass produced. I highly recommend Marvin Growth Partners to anyone looking for knowledgeable, professional, and supportive partners to help grow their business from vision, to paper, to final product!
Daniel Palmer
May 15, 2026
We needed help with some marketing consulting in an industry I knew little about. Eric knew exactly what to do and where to start. His conversation was enjoyable and productive, and when I took his wisdom back to my client, it was a complete win. Thanks, Eric!
Tommy Lee
May 15, 2026
I worked with Eric Marvin for more than 3 years. Throughout our collaboration, I was deeply impressed by his professionalism, efficiency, and visionary thinking. Thanks to our partnership, our company reached new heights and achieved stronger results year after year. I truly feel fortunate and grateful to have worked with him. Great partner to work with.
Kyle Redmond
May 14, 2026
Working with Eric was an outstanding experience. He brings a rare combination of strategic insight, creativity, and hands-on execution that helped us clarify our brand and unlock new growth opportunities. He genuinely cares about his clients' success, communicates clearly, and delivers results. I recommend Eric to any business owner looking for a trusted partner to help take their company to the next level.
Murvin Consulting
May 14, 2026
I worked with Eric at Marvin Growth Partners. Eric is very patient, communicative, experienced in the space, and bring great insights and ideas. I look forward to continuing growing together!
Emory Johnson
May 14, 2026
Great experience working with Eric and Marvin Growth Partners! They were knowledgeable, responsive, and provided clear strategies that helped improve our business operations and growth. Highly recommend to anyone looking for professional business guidance.
Results Like These Start With a Conversation.
Every engagement begins with an honest diagnosis of where you are and what it will actually take to get where you want to go. No pitch. No pressure.